Featuring collectors, dealers, auctioneers and a rich range of artists, including market darlings George Condo, Jeff Koons, Gerhard Richter and Njideka Akunyili Crosby, this documentary examines the role of art and artistic passion in today’s money-driven, consumer-based society.

Jeff Koons is a MOCA commissioned mini-documentary on the career of artist Jeff Koons, directed by Oscar Boyson.

John McNaughton's spotlight on George Condo and his art. The film, which follows the progress of Condo's large-scale oil painting Big Red over the course of one year, features an appearance by Allen Ginsberg, as well as footage of Condo collaborating with William S. Burroughs on paintings the two made together at Burroughs' Kansas home in the mid-1990s.