A love triangle occurs between the publisher's daughter Betty Moody. comic book artist Tim Jones, and the company's wily manipulative manager Hilton Payne. In addition, Betty's dad, Phineas Moody suffers from severe melancholy; and an emergency cure of laughter is required to save his health.

Young radio personality Judy Joyner becomes mayor of the moribund town, Sleepy Lagoon, after running on an all women ticket and promptly sets out to turn the town around.