In this gentle comedy, Mado (Marianne Groves) is the letter-carrier for her small town, and she is constantly on the lookout for a good Catholic man who shares her enthusiasm for sunrises. She even puts up posters on trees and walls advertising her interest. The townspeople make fun of her, but she isn't discouraged. Her best friend is Germaine (Isabelle Gelinas), a pretty girl whose moral standards are not as strict as Mado's. When a film director (Oleg Yankovsky) arrives in town, everyone is agog, but Mado is particularly keen to find out about him. However, it seems that he has his eye on Germaine, and he isn't really in her league anyhow.

Michel, a referee has to suffer the consequences of having whistled a penalty against a team which is supported by football hooligans.

François, a miserable football player, becomes a town hero after bringing victory in an extremely important game. He uses his fame for revenge on the team star for the previous mockeries.

Pierre is a hotel cashier in Vichy, so shy that he answers an ad from the Psychology Institute and can't say no to the salesman, Aldo; he spends 6,000 francs on tapes, books, and a punching bag. Soon after, he's smitten by Agnes, a hotel guest with a model's looks and photographers wherever she goes. When she leaves for Nice, he follows, meeting Aldo on the way. Aldo becomes his boldness coach. Pierre gets a job washing dishes where Agnes is staying, but after a week or so, she's off to Deauville, with Aldo and Pierre in pursuit. Using funds they get by selling Aldo's car, this time Pierre poses as a polo-playing jet setter. Will this win the heart of Agnes?

Having fortuitously discovered a photograph in which Marthe embraces someone unknown, Étienne Dorsay becomes jealous and imagines various stratagems to identify the lover. In the meantime, he and his friends acquire a weekend house for a very low price.