In 1996, five overworked Yale undergrads formed a club to watch porno films on weekends while ingesting mass quantities of fried chicken and Miller High Life. As the "Porn 'n' Chicken Club" gained members and notoriety, the hide-bound Yale Establishment ordered that the club be closed down. Defiantly, the original members scraped together enough money to produce their own X-rated movie – and much to the dismay of the faculty and administration, the club became more popular and renowned than ever.

After leading his football team to 15 winning seasons, coach Bill Yoast is demoted and replaced by Herman Boone – tough, opinionated and as different from the beloved Yoast as he could be. The two men learn to overcome their differences and turn a group of hostile young men into champions.