Capitalizing on the famous radio 'feud' between comedians Jack Benny and Fred Allen. The two stars play versions of themselves, constantly at each other's throats due to real and imagined slights.

Radio star Jack Benny, intending to stay in New York for the summer, is forced by the needling of rival Fred Allen to prove his boasts about roughing it on his (fictitious) Nevada ranch. Meanwhile, singer Joan Cameron, whom Jack's fallen for and offended, is maneuvered by her sisters to the same Nevada town. Jack's losing battle to prove his manhood to Joan means broad slapstick burlesque of Western cliches.