A man struggling to find purpose in life is enlightened by a drunk ailing widow.

"Lord of the Freaks" chronicles the bizarre enterprises of new media mogul Alki David, aka 'The Eccentric Billionaire,' a man whose extreme wealth and unusual sensibilities have resulted in an array of confounding escapades.

Aspiring models compete for a chance to break into the business with a panel of judges critiquing their progress throughout the competition.