Eddie Krumble works as a paid audience member for infomercials and experiences a whirlwind of overnight fame after a late-night talk show host publicizes his frequent infomercial appearances.

After five (or six) years of vanilla-wedded bliss, ordinary suburbanites John and Jane Smith are stuck in a huge rut. Unbeknownst to each other, they are both coolly lethal, highly-paid assassins working for rival organisations. When they discover they're each other's next target, their secret lives collide in a spicy, explosive mix of wicked comedy, pent-up passion, nonstop action and high-tech weaponry.