Death (in Bavarian: Boandlkramer) is supposed to get little Maxl, but he falls in love with Maxl's mother. Confused by the previously unknown feelings, he confides in the devil. The incarnate persuades him to start a business where the Boandlkramer gets the chance to compete for Gefi as a mortal. Encouraged by the advice of the recently deceased womanizer Max Gumberger, the Boandl stumbles through earthly life in search of eternal love.

A young girl falls in love with a poor brewer's son. Their relationship is opposed by the girl's father, a rich mobster who has come to town to try to bully his way into the inner circle of Munich's brewery dynasties.

In the Bavaria of the 1980s, a father and his son compare their respective views on a family past heavy with resentment and unsaid.