An idealistic but struggling actor finds his life unexpectedly complicated when he stops a robbery while wearing the costume of Captain Avenger, a superhero character of a film he is hired to to promote. He decides to dabble at being a superhero only to find that it is more difficult and dangerous than he ever imagined.

When frustrated movie studio mogul Adolph Zitz announces a talent search for a romantic leading man to rival the great Rudolph Valentino, thousands of hopefuls decend upon Hollywood. Rudy Valentine, a neurotic baker from Milwaukee, knows little about romance or acting. But when his wife leaves him for the real Valentino, Rudy goes to outrageous lengths to win the role of a lifetime and win back the love of his life.